We’ve seen a lot of Youtube videos blow up in a single night. You can only imagine how much people are earning if the video is monetized and next thing you know, you’re obsessed with putting up your own channel.
The problem most content creators get when starting a Youtube channel is that their mindset immediately becomes fixated on overnight success. That Youtube offers the possibility for any video to have millions or billions of views. That mindset is not entirely wrong, but if it’s the sole reason for putting up a channel, then they’re failing as a content creator.
Find Your Voice on YouTube with Hannah Hart
This thinking that overnight success videos are possible is a filter. It separates content creators from people fixated on income generation alone. That’s why videos with explosive view counts are far and wide. On the other hand, there are a lot of channels that upload content on a regular basis.
Uploading regular content is a guarantee you will get views. But if you’re aiming to reach a wider audience, the content has to be original and relevant. It has to have an ongoing theme – you can’t be uploading phone reviews if most of your recent content is related to baking cupcakes.
Sometimes, the repetitiveness of uploading videos gets you in a spot where it becomes increasingly difficult to come up with an original idea. Older videos get rehashed, the concepts are recycled, and there’s simply not enough of a topic to make videos about. This is known as the saturation point and it happens sometimes.
If this happens, it’s important to shy away from negative thoughts that serve no purpose in content creation. If it’s a good idea to abandon the topic altogether, then simply make the decision. Ignore any leftover hesitations or would-be thought patterns. These things will prevent you from making new content.
It’s important to re-evaluate your choices. After abandoning an idea, you may feel that you’ve failed on your goal to produce something that people, including you, truly appreciate. Forgive yourself. This is the first step for the reevaluation.